We provide each individual with the knowledge and skills needed for his job-function through the combination of initial training, on-going training, and refresher training. We take every measure to ensure data integrity.
We promote quality awareness through:
Quality Self-checks: checks on specific work areas on a weekly basis.
Quality Surveillance: executive level checks which are done on a monthly basis.
Quality Audits: management audits.
We maintain strict control over the quality of data processing through:
Permanent data entry teams to manage all data entry and processing in-house.
We use the latest software for market research such as QPSMR and SPSS for analysis requirements.
We ensure that:
10% of interviews in every study are witnessed by a supervisor and/or team leader.
20% of each interviewer’s work is back checked post interview.
We enforce strict checks to minimize data entry errors:
The project executive will check the first 20 sheets per coder / data puncher.
At least 10% of the total sheets coded per coder/data puncher are checked.
A diverse team with a deep understanding of marketing, research and fieldwork operations is waiting to help you seize your opportunities.
What our
clients says about us
We have offices in Jakarta and Surabaya (Indonesia), and Kuala Lumpur (Malaysia). All our offices are equipped with focus group room and CLT facilities.
